NewsClick here to go back to the News list Laurent Lassus appointed General Manager of SATO FranceLille, January 21, 2008 - SATO, a pioneer in the Automatic Identification and Data Collection (AIDC) industry and a leader in barcode printing, labelling, and EPC/RFID solutions has announced the appointment of Laurent Lassus as General Manager of SATO France with effect from January 1, 2008.
In his new role, he will have overall responsibility of managing French operations: strategy formulation and day-to-day implementation of plans to achieve the international businesses’ objectives. Dave Joyce, Managing Director of SATO International Europe explains that, "To lead SATO France and achieve its full potential, a long-term employee, with a broad SATO experience, in terms of solution offering and also in terms of company culture, as Laurent Lassus, is the ideal match. " Click here to go back to the News list
About SATOSATO is a pioneer in the Automatic Identification and Data Collection (AIDC) industry, and the inventor of the world’s first electronic thermal transfer barcode printer. It revolutionised the barcoding industry by introducing the Data Collection System (DCS) & Labelling concept – a total barcode and labelling solution providing high quality barcode printers, scanners/hand held terminals, label design software and consumables. SATO is one of the first in the industry to introduce a complete, multi-protocol EPC compliant, UHF RFID solution. In the continuous pursuit of bringing the benefits of Automatic Identification and Data Capture (AIDC) to all sectors, SATO printers have been successfully installed in hospitals, laboratories and pharmacies worldwide, helping users to increase their efficiency and decrease expenditures. SATO is publicly listed on the first section of Tokyo Stock Exchange in Japan. It has worldwide offices in the United States, Belgium, France, Germany, Spain, United Kingdom, Poland, New Zealand, Australia, Singapore, Malaysia, Thailand and China. For the fiscal year ended March 31, 2007, it reported revenues of US$705 million. More information can be found at www.satoworldwide.com. Contact:Yasmina Dumont
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Being French, Laurent Lassus first worked for PricewaterhouseCoopers in Belgium, after his studies in Scotland, and then joined SATO Europe in November 2002, in the marketing department. Then he had the opportunity to become a Marketing Manager for former SATO Europe structure. And he showed his adaptability once again when he was promoted General Manager of the newly created regional headquarter in Europe, having the opportunity to learn what it takes not only in the marketing, but also as far as the operations are concerned.