SATO, a leading supplier of Auto-ID solutions will showcase its intelligent label printing range for retail and hospitality at Retail Business Technology Expo (RBTE), Olympia, London on 2nd and 3rd May.

SATO will demonstrate how its advanced hardware, software and support services allow customers to future-proof their label printing operations in line with shifting retail industry challenges influenced by global technology trends.

On stand E165 will be NX Series Industrial label printers with Application Enabled Printing (AEP) and RFID technology. WS4 Series desktop printers and the mobile TH2 printer, with accompanying scanner, will also be on show.

Richard Cross, UK Sales Manager at SATO, commented: “We’ve seen an unprecedented level of change in the way people shop due to advancements in E-commerce and M-commerce. Our solutions are designed to be completely flexible to cater for the unique labelling needs of our customers as their business models evolve to meet consumer expectations.”

SATO label printing solutions are designed with the user in mind. From price markdowns and shelf-edge labelling to tagging and tracking, application is easy; the user now has more time to concentrate on all important customer service and sales.

Mr Cross continues: “We’re proud of our ability to support our customers’ current and future requirements. Yes, we supply hardware and software as standard but it’s our ability to offer consistent support and high quality, cost-effective consumables that delivers a ‘complete’ label printing solution.”

RBTE visitors will find SATO at Stand E165 in the Olympia Grand Hall at Olympia, London on 2nd and 3rd May 2018.

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